Let Us Write You a Killer Tagline… Right Now and No Charge

When people arrive at your website, they're looking for instant guidance. They want to know what you're about, and if you can help with whatever they're looking for. That's the function of your tagline. It's an up-front statement that encapsulates and delivers your big-picture promise – and it's got to hit the mark with your target audience in seconds. First up, here are two articles on ways to formulate a killer tagline: How to Create a Rock-Solid Tagline That Truly Works Does Your Tagline Create Clarity or Mystery? Creating the perfect tagline is an expression of your positioning, so also check out these two articles about developing your winning difference: Differentiate Your Blog or Die Take 15 Minutes to Find Your Winning Difference Now, for the cool part: In the past, we've done interactive tagline clinics in the comment section. Basically, you tell us: what you have to offer the type of people you're trying to reach your current tagline if you've got one Then, people like Roberta, James, Sonia, Jon, and yours truly will provide guidance and suggestions. We'll even write your actual tagline for you should the proper inspiration hit. And of course there's no charge. So if you want help with your tagline, get started by telling us in the comments! About the Author: Brian Clark is founder of Copyblogger and co-founder of Scribe. Get more from Brian on Twitter.